LEADERSHIP
Necessity is the father of innovation and FATHOM GROUP™ exists as a refraction of this principle.
Born from the need to serve, lead, and create on behalf of our favorite brands, we focus our attention on companies, nonprofits, and brands that align with our systems of belief and convictions and are highly selective in our approach.
Garrison Smith
Creative Director and Principle Designer
Colln Henry
Director of Operations
SYSTEMS OF BELIEF
01
Conviction drives creativity
We rub shoulders with those who are on the frontlines of freedom and believe that constructive boundaries are not only healthy but also conducive to great design.
We run full-tilt toward challenges instead of away from them and believe this philosophy translates to better experiences for all involved—especially your customer base.
02
Honesty is the only policy
We approach projects with over a decade of brand-building experience and are forthright in our communications.
Rather than telling you what we think you want to hear, we do the research and heavy lifting to determine what the market wants in order to build the most successful brand possible.
03
Identity is an investment
“Skilled labor isn’t cheap and cheap labor isn’t skilled.”
Building an identity for your brand is more than delivering a website: it embodies language and communication, market positioning strategies, and much more. It is an investment of time, effort and cognitive power we believe is best shared by both parties.